Consumers can now buy the highly anticipated CBD-infused body lotion from Lord Jones in the Sephora website.
Sephora, a multinational chain of beauty and skincare products based in Paris, France, recently announced that it now carries CBD products from the Lord Jones brand, according to Money Morning.
The company said in a social media announcement, “We are overflowing with pride and deeply honored to be the first and only CBD brand on Sephora. Thank you SEPHORA for your bold vision to make these healing products available to your audience. We are making history together and the Lord salutes you!”
Lord Jones offers a CBD-infused lotion that helps manage pain, arthritis, sore muscles, period cramps and other skin and body ailments. For those who are not familiar with CBD, it is also known as cannabidiol. It is one of the many compounds found in cannabis plants, similar to tetrahydrocannabinol or THC. But unlike THC, CBD does not make people high, though it offers several therapeutic and health benefits.
People can now purchase Lord Jones’ High CBD Formula Body Lotion in Sephora website for $60. It is only available in a standard size of 50ml but consumers can choose from two fragrance options—Signature Fragrance and Fragrance-Free. Just like some of the skincare products nowadays, Lord Jones’ Lotion is vegan, cruelty-free and gluten-free.
It also has “Clean” seal from Sephora which means that it has no harmful ingredients such as Sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan and triclocarban. It also has less than 1 percent of synthetic fragrances.
According to HuffPost, Hollywood TV hosts Chelsea Handler and Busy Philipps, including actress Olivia Wilde, also speak highly of this product and with it being carried by Sephora, a lot more people would have easier access to the product.
The lotion has a cooling agent that helps relieve affected areas. The company also takes pride that it only uses organic hemp plants that are grown in the United States.
Though not offered in Sephora, Lord Jones has several other products apart from the body lotion. The company offers tinctures and gumdrops that are also CBD-infused. In an unrelated industry, Lord Jones also offer apparel on its website.
CBD in cosmetic and skincare products
The idea of CBD in beauty products may be new to some people, but it has been in the industry for a while now.
According to Allure, some studies have shown that there are evidence that CBD could help treat dry skin, psoriasis, and eczema, which is why it is a great additional ingredient for serums, lotions and facial creams. There was also a study that found out that CBD also helps stop acne breakouts.
Apart from lotion, other products with CBD are already available in the market. For instance, NYMag listed some of the most popular skincare products with CBD which include Isodiol Cannaceuticals Repairing Night Cream, CBD for Life CBD Rub, Apothecanna Everyday Face and Body Oil and Vertly CBD Infused Lip Balm, among others.
With further legalization, we could expect that more research and development initiatives from cannabis entrepreneurs would be done not just for the beauty industry but also in other cannabis-related cross industries such as pharmaceutical and food and beverage.